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[[File:kies.jpg|200 px|center]] | [[File:kies.jpg|200 px|center]] | ||
===Information on coffee and Koffie Hag=== | |||
These pages appeared on different parts of the albums, either on the back of an empty page, or as separate pages. | |||
The latter can be placed anywhere in the albums and are often absent. All pages are combined in the file below: | |||
*[http://www.ngw.nl/cds/hag/nl/coffee.pdf Information on coffee] | |||
==Stamps issued== | ==Stamps issued== | ||
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An example of a complete coupon-booklet, can be seen [http://www.ngw.nl/cds/hag/nl/bonnenboekje.pdf here]. | An example of a complete coupon-booklet, can be seen [http://www.ngw.nl/cds/hag/nl/bonnenboekje.pdf here]. | ||
To order | People received their stamps in small packages when buying the coffee from Koffie Hag or Koffie Sanka. To complete the albums it was possible to exchange duplicate pictures or to buy or order by coupon additional stamps. For this special forms were printed and provided with the albums. The form could also be used to order the stamp sheets or the books published by the company. | ||
In 1931 the company issued a small leaflet with on one part information on the first part of the series, with the municipal arms, and on the other an ordering form. Click [http://www.ngw.nl/cds/hag/nl/folder.pdf here] to see this leaflet. | |||
*[http://www.ngw.nl/cds/hag/nl/ruilvel-i.pdf For album 1] | *[http://www.ngw.nl/cds/hag/nl/ruilvel-i.pdf For album 1] | ||
*[http://www.ngw.nl/cds/hag/nl/ruilvel-ii.pdf For album 2] | *[http://www.ngw.nl/cds/hag/nl/ruilvel-ii.pdf For album 2] | ||
Besides the coupons issued by Koffie Hag, some other (daughter) companies participated in the system, such as Ka-Aba and Makota. Below an example of a coupon issued by Makota Coffee and Tea and a booklet from Ka-Aba. <br> | |||
[[File:hag-makota.jpg]] | |||
[[File:hag-kaaba.jpg|800 px]] | |||
The stamps were issued by a separate department of the company, the Afdeeling Wapenzegels. They used their own stationary and envelopes :<br> | |||
[[File:hag-envelop.jpg]] | |||
Stamps were also traded by collectors for stamps of other companies, as shown in the advertisements below: | |||
<gallery> | |||
File:hag-ruilen-1929.jpg|NRC, 1929 | |||
File:hag-ruilen1930.jpg|NRC, 1930 | |||
File:hag-ruilen1930.jpg|Leeuwarder Courant, 1930 | |||
</gallery> | |||
==Advertising== | ==Advertising== | ||
The issuing of the stamp albums was also promoted in the general advertising of the company in journals and magazines. Several examples are shown below, dating from 1927-36. | |||
Announcements of the release of the albums itself in newspaper articles, some examples are shown below : | |||
<gallery> | |||
File:hag-centrum-1925-02-07.jpg|Het Centrum 07-02-1925 | |||
File:hag-nrc-1925-02-07.jpg|NRC 07-02-1925 | |||
File:hag-nrc-1925-02-14.jpg|NRC 14-02-1925 | |||
File:hag-grams-1933-12-23.jpg|De Groene Amsterdammer 23-12-1933 | |||
File:hag-alkmcourant-1934-02-08.jpg|Alkmaarder COurant, February 8, 1934 | |||
</gallery> | |||
General advertisement with reference to the albums was very popular. Advertisements appeared in many local and national newspapers. Very often the advertisment was identical as used in other countries. In different newspapers different arms could be used in the same advertisement. | |||
<gallery perrow=6> | |||
File:hag-advertentie1.jpg|Large advertisement on building of new factory (1) | |||
File:hag-advertentie2.jpg|Large advertisement on building of new factory (2) | |||
File:hag-advertentie3.jpg|Large advertisement on building of new factory (3) | |||
File:hag-heldcourant-1936-04-30.jpg|Large advertisement on building of new factory (4) | |||
File:hag-advertentie4.jpg|Leeuwarder Courant, February 7, 1927 | |||
File:hag-advertentie5.jpg|Leeuwarder Courant, February 14, 1930 | |||
File:hag-nrc-1929-11-22.jpg|NRC November 22, 1929 | |||
File:hag-advertentie6.jpg|Leeuwarder Courant, October 14, 1932 | |||
File:hag-advertentie7.jpg|Leeuwarder Courant, February 21, 1930 | |||
File:hag-advertentie9.jpg|Leeuwarder Courant, February 7, 1927 | |||
</gallery> | |||
[[Category:Heraldic Albums]] | [[Category:Heraldic Albums]] | ||
[[Category:Netherlands]] | [[Category:Netherlands]] |
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