The North Shore Regiment, Canadian Army

THE NORTH SHORE REGIMENT, CANADIAN ARMY

(Badge)

(Regimental Colours)

Official blazon

Badge: A torteau charged with a stag lodged on a torse and encircled by an annulus Or inscribed NORTH SHORE and NEW BRUNSWICK in letters Sable, all environed by a wreath of maple leaves Or, the whole surmounted in chief by the Royal Crown proper and in base by a scroll Or inscribed with the Motto in letters Sable.
Motto: PRO JURE CONSTANS.

Regimental Colours: Azure a torteau charged with a stag lodged Or within an annulus Gules edged, charged in base with a bezant between four arrowheads in cross points inwards and inscribed THE • NORTH • SHORE • (NEW BRUNSWICK) • REGIMENT in letters Or, ensigned by the Royal Crown proper and environed by two branches of maple leaves proper bound in base by a ribbon Gules surmounted by a scroll Argent edged Or inscribed PRO JURE CONSTANS, a Latin phrase meaning “Steadfast for the right”, in letters Sable, the whole within two laurel branches Or fructed Gules each surmounted by nine scrolls Argent edged Or and inscribed in letters Sable, those to the dexter inscribed DEFENCE OF CANADA, 1812-1815; ARRAS, 1917, ’18; YPRES, 1917; HINDENBURG LINE; NORMANDY LANDING; CARPIQUET; QUESNAY WOOD; THE SCHELDT; EMMERICH-HOCH ELTEN; those to the sinister inscribed NIAGARA; HILL 70; AMIENS; PURSUIT TO MONS; CAEN; FALAISE; BOULOGNE, 1944; THE RHINELAND; ZUTPHEN.

Origin/meaning

The badge was created in 1922 and based on that of the 73rd Northumberland Regiment, one of The North Shore (New Brunswick) Regiment’s predecessors. The stag, an animal native to northern New Brunswick, represents the fighting spirit of the regiment. The Motto translates as "Steadfast for the right".

The Blazon of the badge was confirmed by the Canadian Heraldic Authority on May 15, 2013.

Literature: Image from https://www.canada.ca/en/services/defence/caf/military-identity-system/canadian-forces-badges/