West Bromwich

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Civic heraldry of the United Kingdom

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Additions : 1966 Tipton
Incorporated into : 1974 Sandwell

Arms (crest) of West Bromwich

Official blazon

Arms : Azure a Stag's Head caboshed Argent between three Fers-de-Moline Or a Bordure of the second charged with four Mullets and as many Fleurs-de-Lis alternately of the first.
Crest : On a Wreath of the Colours in front of four Feathers erect Azure a Stag lodged Argent supporting with the dexter foot a Fer-de-Moline Sable.
Motto: 'LABOR OMNIA VINCIT' - Work overcomes all things


The arms were officially granted on October 16, 1882.

The millrinds or fers-de-moline represent the iron and brass foundries. The other emblems are are derived from the heraldry of the Earls of Dartmouth, who were formly seated at Sandwell Hall. The motto is not always used.

Arms of West Bromwich

The arms as used on a JaJa postcard +/- 1905
Arms of West Bromwich

The arms in the Coffee Hag albums +/- 1925

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Literature : Image and information provided by Jim Openshaw and from here